What if you were told that sustain development had very little to do with what the world is focusing on these days – Renewable Energy, green building, clean energy, smart cities and alternative fuels?

What if you were told that the language you spoke, the food you ate, and the clothes you wore, influence your impact on the climate more than anything else does?

What if the stories and songs you heard in your childhood determine whether you would grow up to protect the environment, or destroy it through sheer apathy?